5 Tips for Your Attorney Website Bio

This post from Elizabeth Ferris is an important reminder for attorneys to start with the basics when marketing themselves and nothing is more basic than an attorney biography. Here are five tips for making sure your bio garners attention:

  1. Make sure the page url contains both first and last name
  2. Same with the title tag on your bio page
  3. Include your photo!  People want to see what you look like
  4. Tell people something personal about yourself, you aren’t just selling your expertise you are also selling your personality
  5. Provide specific examples of problems you have solved for your clients – search engines pick this up
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